Inertia is a powerful force when it comes to insurance. That is what Insure.com found in its nationwide customer service survey of more than 4,500 Americans.
By and large, the customers surveyed said they were content with their providers of auto, home, health and life insurance coverage. However, even those who had some gripes did not say they would bolt, pointed out Amy Danise, of Insure.com.
Consider auto insurance. �Among car insurance customers who are �very unsatisfied� with the price they pay, 65 percent nonetheless plan to renew their policies,� Danise said. �That compares to 98 percent who plan to renew among customers who are �completely satisfied� with their price.�
�Among customers who have made auto insurance claims and were �very unsatisfied� with the
claims process, 67 percent will still renew,� she wrote. �That compares to 94 percent who will renew among those �completely satisfied� with their claims.�
To see how your insurance company measures up, spin through the site�s tool bar, which breaks out five measurements of customer satisfaction, including customer service, claims experience, value for price paid, percent who plan to renew their policies and percent who would recommend their insurers.
What�s really interesting is to see all the comments for each company. For example, on the top-rated insurance company USAA (which I happen to use), a customer in California said, �They offer very competitive rates and have excellent customer service. They don�t try to sell you anything you don�t need, either.�
Based on the highest overall scores, Insure.com said the following earned its
2012 People�s Choice award:
Best car insurance companies
1. USAA
2. Auto-Owners Insurance
3. The Hartford
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