Thursday, November 14, 2013

Panera Bread CEO to Try Food-Stamp Budget

paneraBreadLogoRon Shaich, CEO of Panera Bread (PNRA), will live on a food-stamp budget of $4.50 a day for food for one week.

Shaich is living on the food-stamp budget as part of the SNAP challenge. SNAP is the system that replaced food stamps. Shaich started the challenge on Saturday and is documenting his challenge on LinkedIn (LNKD). Shaich took his $31.50, the average weekly budget for someone on SNAP, to a grocery store and bought cereal, pasta, lentils, chickpeas and some vegetables. He noted that it was a barren shopping cart and that he didn’t know if he would be able to sustain himself on the budget. Shiach spent $25.95 on the food he bought that day, which leaves him with $5.55 to buy food with for the rest of the week, reports Daily Finance.

“I haven't even felt the first pangs of hunger, and I'm already gaining a whole new perspective into challenges that so many people in this country face in dealing with food insecurity,” Shaich wrote on his blog.

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